3D BRINGS NEW PREMIUM HIGH IN THE MARKET
3D technology is the new reason to increase the prices of the tickets all over the world. Today price of the 2D movie is $7.93. There is almost 44% rise due to 3D movies.
Today more and more theatres are capable of showing 3D movies then before. Till last year only 1000 screens were there for 3D movies. This year there are more than 5500.
Singapore has the highest premium, where 3D movie prices are $8.35. It is more than double. Japan has the highest 3D price - $`8.9, in Sweden it is $16.43. Australia has low end premium, In New Zealand it was $13.95 in February which is 25% higher than the tickets of 2D movies.
President of Paramount pictures Intl, Mr. Andrew Cripps says that premiums and hikes in price is not very surprising because U.S. prices are soared 8% during the year. As per the National Assn. of Theater Owners, for the year 2010, ticket for the first quarter average stands at $7.95 per ticket which started by ‘Avatar’ and ‘Alice in wonderland’ has done remarkably well in overseas markets. ‘Avatar’ has taken almost $2 billion and ‘Alice’ is also beyond $600 million. The recent release ‘Clash of the Titans’ has also done around $273.8 out of which $176.1 has come from 3D in spite of some complaint against the conversion process.
There are many more releases in summer for 3D market including ‘Shrek Forever After’, ‘The last Airbender’, Universal’s ‘Despicable Me’ and Disney’s “Toy story 3”. According to Mr.Cripps, they are giving what consumer is asking for and by paying extra money for the 3D tickets, consumer is accepting it.
Karsten-peter Grummitt, a Dodona Research analyst says that 3D will increase price of the average ticket by 4 to 5 percent in the overall market. He is assuming 25% to 30% premium for 3D ticket price. According to him last year the impact was less in a place like U.K. where the average price of the ticket climbed just 5%.
If you compare this with last 5 years where the price has been increased by 3 to 4 percent there are going to be two reasons, one is that there were not enough theatres for 3D viewing and at that time the world was going through recession. In Australia theater owners have started collecting separate fees for glasses to watch 3D movies.
Image credit: akashvani.co.in
Disney bringing back the classics, now with an extra dimension
Walt Disney seems to be fully behind the development of 3D technology, with a lot of their current movies coming out in 3D. We’ve seen Tron: Legacy take it to a new level, but that’s not even the beginning of it. Disney has promised at least 15 3D titles on BluRay for 2011, including Tron: Legacy, plus they’ve also stated that they will convert all those Disney classics that we know and love to 3D for release in 2011.
2011 will see disney classics like The Lion King and Beauty and the Beast brought back to life in 3D this time, and released on BluRay discs to homes all over the world. Some of the other movie titles that are slated for a 3D release are Bolt, Meet the Robinsons, Chicken Little, The Nightmare before Christmas and G-Force.
The BluRay association has said that BluRay 3D is one of the fastest specifications to be adopted. However, the cost of conversion from 2d to 3d is still high, but new methods of conversion are being looked into. A Sony spokesperson said that until the BluRay 3D specification was finalized, most of the Sony movies will be released as theatrical 3D, with a 2D-counterpart released on BluRay discs. Until conversion techniques get more effective, and conversion costs are brought down, my guess is that we won’t see too many classics return as 3D discs.
The Romantic Movies of All Time Should be Re-released in 3D
There are few romantic movies that are all time favorite to everyone, could be re-released in 3D to make high tech love movies. In occasions like Valentine's Day, which is considered to be a marathon of romantic movies, many of us just sit and cry or wince but we fantasize about making the romantic movies little better and enjoyable by using the 3D technology.
The studios are using 3D technology in the new movies and few of them have planned to re-release some movies enhanced with 3D. However, except “Piranha 3D” there are not too many romantic movies available in this category. This year Disney has plans to launch 15 3D titles in Blu-Ray, which include romantic movies “Beauty and the Beast” and “Tangled”. Few other studios may also follow the suit and re-release few other romantic movies in 3D. Here is our wish list of romantic movies that filled with love.
Titanic:
James Cameron, the 3D trailblazer and the director of the movie has already announced the re-release of the world’s second biggest movie in 3D sometimes in next year. Although, 3D release of the movie may not enhance the romance that much, but the sinking scene will be the saddest and/or coolest scene we have ever seen before in 3D.
Ghost:
In this movie, the actor Patrick Swayze and the actress Demi Moore show no boundaries in love and they made it work even afterlife through the body of Whoopi Goldberg. This movie has some atrocious special effects and the 3D technology will make it an experience.
Pretty Woman:
This is another romantic movie that we have in our wish list. With the use of 3D, this fairytale of ‘90s will be enhanced and more enjoyable.
The Notebook:
You can not keep your eyes dry during this movie. This is one of the better looking movies on our wish list.
Bull Durham:
This is a certainly the greatest sports movie and the best romantic sports movie that worth a 3D release.
The Sound of Music:
In its 45th anniversary, this movie was re-released in Blu-Ray last year and got excellent results without 3D.
Shakespeare in Love:
This movie and its start Gwyneth Paltrow may not be a big hit or missed by few viewers, but it bagged many Oscars.
Moulin Rouge:
The stylish producer Baz Luhrmann is famous for his productions. This movie has star actors Ewan McGregor and Nicole Kidman with a romantic storyline.
The other romantic movies in our wish list include Dirty “Dancing”, “Doctor Zhivago”, and “Eternal Sunshine of the Spotless Mind”.
Image credit: titanicuniverse.com
3D Everywhere? If James Cameron has his Way, That’s How It’ll Be…
Well, it looks like not only has 3D re-joined the ranks of cinema, but it could be taking over permanently. When James Cameron sat back and watched the 3D success of his smash hit “Avatar”, he noticed that the technology will not only stick around for a while, but possible take the film industry by storm. Headlining the Cameron-Pace Group, James Cameron is looking to encourage film-makers, game designers, and broadcasters to utilize the 3D technology to push every aspect of the business to new heights.
Cameron expects to see a complete conversion in both the commercial cinema and home theatre markets in the next 3-5 years. As directors and game developers begin to use the budding 3D market, many seek to discredit any notions that the movement is going to last. Numbers from the box-office last year suggested that maybe the craze was starting to die down, but with 3 of the top 5 movies in the world using the stereoscopic 3D element, those hoping to see an end to the medium may find themselves out of luck.
Image credit: themoviedb.org
Samsung Study “Opens Eyes”…To 3D
If you simply read the title of Samsung’s recent study regarding 3D visuals and eye-strain, you’d think that they’d suddenly ditch the concept altogether. However, if you read a little deeper, you learn that they are discussing things that everyone already knew, and are instead researching ways to avoid it. In fact, it doesn’t matter if it’s 2D or 3D video…in the end, if the video format is horrible, your eyes are going to hurt…wow, that’s a shocker.
For a while now, we’ve seen 3D creators assume a specific percentage in terms of producing 3D video and how to best get the effect without discomfort. Apparently, they’ve been underestimating this ratio, but now that we know, expect better, more comfortable visuals. So, if you noticed the headline, there’s no need to panic. Instead, just get ready for some massive improvements.
When considering the speed of news and how we get it these days, it’s no wonder that many were a bit confused when they saw that Samsung was “undermining” 3D technology. Well, that’s the kicker about getting your internet news…you actually have to get past the article title. If you did in this case, then you’re in the know…if you didn’t…well, you’re probably racing around the street in a panic wondering what you’re going to do with that new 3D television. Hey, I’ll take it…
Image credit: benchmarkreviews.com
Sink Your Teeth Into This: Prosthetic Teeth Through a 3D Printer? Probably…
Those of you that have relegated yourselves to pudding and popsicles may be able to get some beef back in your diet. Check out this cool concept: dentists may be able to create prosthetic teeth via a 3D printer, offering up exact replicas of those you lost in last year’s hockey game or while back-talking your incredibly large boss. Regardless of how they left you gumming your food, you’ll have what you need to make it right.
By using bio-composite materials and 3D imaging printer, dentists are hoping to severely cut down the time to create teeth that can fill the gaps…get it?...fill the gaps? Ok, moving on…
This concept is coming from the Middle East, with scientists in Iran working to help those that need some replacement chompers. Of course, this is similar to the chocolate printer we covered a week or so ago. Layer by layer you’ll see your tooth take shape. The complicated patterns and shapes that a 3D printer can produce should lead to many more uses in the same vein. Prosthetic teeth today…maybe prosthetic limbs tomorrow? Who knows what comes next, but for now, it’s teeth, and the idea is pretty darn cool.
Image Credit: emerging-technologies-news.info
3D Blu-ray Discs Post Unimpressive Sales
The 3D-effect has captured the attention of plenty of people, however, numbers getting posted at the moment show that 3D Blu-rays aren’t near the top of everyone’s wish lists. Instead, it appears that the trend isn’t coinciding with the projected adoption of 3D technology over the next few years. That’s strange, and while the 3.5 million units may make you stop and say, “Hey, that isn’t so bad!”, try this on for size: half of them were included with hardware! Ouch.
IHS Screen Digest made the estimation regarding 3D Blu-ray sales. The key word in that last sentence is estimate. This shouldn’t be taken as too much of a prophetic sales number, though, as there simply aren’t too many titles available on the 3D Blu-ray platform. It’s also important to remember that 3D adoption is expected to steadily increase over the coming months and obviously there’s no need to pick up a 3D disc unless you have 3D hardware.
These numbers are going to get blown way out of proportion…of this I’m certain. In the end, a sluggish economy is more to blame for the 3D-slow, not any issue with the technology. So, stay tuned, and we’ll let you know how things finish up at the end of the year. Until then…hey, companies…how about lowering a price or two along the way, huh?
Image credit: thecommuner.com
The Web in 3D? It’s Coming…Are You Ready?
Just when you figured that many were starting to get over the 3D movement, the internet steps in and reminds us that we’re just scratching the surface of the 3D applications. Web developers are claiming that 3D technology is about to be as mainstream as having a website, and those with the capabilities to enjoy 3D content via their computer monitor will be reaping every benefit.
Browsers will need to catch up, and when they do, look out! We’re going to have 3D websites as far as the eye can see, and at the moment, there’s a single goal in mind: get the browsers up to speed and make sure that they can handle the coming 3D onslaught. Are you ready in terms of hardware? It seems like the sentiment is very serious.
3D HTML5 is going to be the first step in this process, and Mozilla Firefox is the first browser to support the latest web technology. They’ve been working with YouTube and NVIDIA to encourage 3D advancement and innovation on the web, and this is going to get hot very quickly. EA Sports has already been working on online 3D gaming as was shown with the new Tiger Woods demo on their website. When this gets going, we’re going to have quite a bit to talk about in terms of 3D, so get ready to hear my voice…or ready it anyway…quite a bit!
Image credit: onsoftware.en.softonic.com
AutoCAD Map 3D Gets earthmine Integration
What is it about 3D technology that gets me so excited? Honestly, it’s the prospect of getting tools that can better help us plan, map, perceive, and design, and when everything is said and done, we’re essentially re-creating reality. Now that the romanticism of it all has been addressed, let’s talk about what’s getting me weak in the knees: earthmine is getting integrated into AutoCAD 3D.
Why is this important? Well, many have helped in the earthmine project which is attempting to photograph the entire world. With this in mind, architects and designers can utilize these pictures, integrate them with AutoCAD 3D, and see how something will look before ever beginning actual development. Maybe this can save us from horrifically designed buildings that don’t fit in with the surrounding aesthetic.
Earthmine is teaming up with Autodesk AEC to get this integration underway. Is this the first you’ve heard of earthmine? Probably not, as if you’ve ever used Google Street View, you’ve seen an example of what they’re after. However, they’re getting HD shots involved in their photography map of the known world, placing valuable tools in the hands of designers. In the short term, will this have a bearing on your life? Probably not. But, when you think about how the world will look 20 years from now, there’s a reasonable chance that this integration plays a huge role.
Image credit: docs.autodesk.com
“Meat-ing” the Future of 3D Technology?
You’ve seen similar situations with technology, right? A new use comes out for something that once just delivered entertainment. Well, naysayers that have been lambasting the development of 3D technology may start eating crow…or at least meat. Nikko has developed a 3D measuring system for meat which will help suppliers make the most from their cuts.
Whether it be beef, fish, or poultry, four stereoscopic 3D cameras create a 3D image of the piece of meat moving down the conveyor belt. Once they have captured an accurate three-dimensional shot of the cut, the company can then work on maximizing the usage of that meat. This is becoming increasingly important when it comes to the rising cost of meat, and pretty much all food, across the globe.
The system is still a little pricey, but they’re working on that. Once they get over that hurdle, it seems that they’ll have a system that’ll be in huge demand. While this is designed for meat, aren’t there a million other industries that could benefit? Let’s get that convo rolling. What do you think? Any industries that you can conjure up that could make use of 3D technology?



