There are many that still believe that the 3D craze isn’t going to stick in households across the world, but when you look at the sales figures, there’s an entirely different story being told. The Dixons Retail group, owner of Currys and PC World, are reporting that 3D TV sales over the last 12 months have skyrocketed 500%! That’s an incredible number when you consider the economic strife that many are experiencing. To give you a better idea, they’re saying that one in five TVs sold is 3D capable. That’s a telling tale for you naysayers out there…
The group is speculating that pricing has a lot to do with the uptick in sales, but availability is also in play here. Nearly half of the TV offers are 3D-ready, so that may be an important thing to consider. The technology came out of the gate with incredible price-tags which obviously led to sluggish sales, but as we’re seeing more 3D TVs from various providers, the prices are dropping and people are starting to snap them up.
These numbers don’t show any signs of slowing, either, as more 3D films are hitting cinemas and sporting events are continuing to experiment with the technology. Think about it…as more people work on content, the quality will improve. When prices drop and quality improves, we’ll likely continue to see growth in the 3D market. This is an interesting time in electronics as many companies remain skeptical. But, if you wait too long on this one as an electronics firm, you may miss the bus. It may already be too late.
Image credit: good3dtv.com
