There’s no doubt that we are watching a heavyweight title bout when it comes to supremacy in the 3D world. With LG and Samsung trading uppercuts regarding passive and active 3D technology, it’s hard to predict just where this thing is going to finish up. But, Samsung’s recent announcement that they’ll be making active 3D glasses much cheaper, there’s no doubt that this is about to get real interesting.
The new SSG-3100GB 3D glasses will be selling for $50 a pop starting May 1st. This is a huge markdown considering that these glasses once sold for $130. And, to ensure that people are sticking with the active 3D and not defecting to the passive 3D side, all of Samsung’s 3D 2011 HDTVs will come with 2 pairs.
This is undoubtedly a response to LG’s ads that show just how expensive the active shutter 3D technology can be. By focusing on price points, the company is making a power play to re-direct the market. If this occurs, plenty of development costs could fly out the window for Samsung. But, when you’re the big dog on the block, you don’t give up your position easily. Expect this fight to rage for at least the rest of the year. Have you tried both? If not, give it a shot, but remember to keep your eyes peeled…nobody’s sure where this is going to end.
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