You knew it was coming…the writing was on the wall as ESPN began touting their 3D channel, ESPN 3D. Of course, once they landed the contract to begin broadcasting Monday Night Football, the next step seemed quite logical – begin broadcasting it in 3D. And…that’s the news we have for you here. At the 3D Summit, an ESPN VP showed some video of sports fans watching 3D sports in local pubs. One fan was very enthusiastic: “My next TV purchase will be a 3D TV!” Seeing this kind of reaction obviously got ESPN all warm and fuzzy inside, as they look to increase their already dominant market share of the sports reporting world.
It will take a little while to take hold, as the 3D broadcasts of Monday Night Football won’t begin until 2014, but that can be seen as a positive. Many are still using 2D televisions, and giving things another couple of years to progress should help the adoption rate. Further, it will help the technology advance, ensuring that when they do begin these broadcasts, the visuals will be cutting edge.
We’ve already seen interest in 3D sports in the UK, so this news, while important, probably doesn’t shock anyone. I, for one, am a huge NFL fan, and think that watching the events in 3D will be killer. The only question now is whether or not the rest of the NFL fan base will feel the same. After seeing the reactions presented by ESPN at the 3D Summit, I think this one is a slam dunk…er…touchdown.
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